7.10.07

How to wear them DILEMMA?

So fine, socks are in the magazines but people ask - how do I wear them? (If you're one of those million girls who wore UGG boots don't even try and tell me socks aren't flattering.) As a starter if you're feeling a bit insecure buy a few magazines and see how they're styled up to get the general idea.

Here are TEN tips for the gals:
1. Over the knee socks look good but THINK twice before wearing with a miniskirt (slightly too school girl rah rah)
2. It's nice to CONTRAST a thicker ribbed sock with a floaty dress.
3. It's fine to see a bit of SKIN between your sock & dress otherwise you may as well wear tights.
4. Saying that, over the knee socks aren't as warm as wearing tights so you can keep it a SECRET if you're so inclined.
5. If you're going for a more 'fashion' look you can SCRUNCH down your knee socks to resemble a slouchy boot and wear with court shoes (pumps). If you keep the colours similar it will even look like you're wearing a boot.
6. If you're a sock NOVICE best to stay away from patterned socks as it's a much harder look to pull off (and not as flattering on the leg if you're concerned about that).
7. Short ankle socks can look really good with HEELS in the evening - it makes your outfit look less boring and also resembles those 'shoe boots' that are in fashion - again keep the same colour as your shoe unless you're more daring.
8. Socks are an easier look to pull off with CHUNKY heels than stilettos.
9. Think of socks as you would an ACCESSORY. It needs to match with everything else you have on.
10. Finally, if you're going to wear socks with SANDALS (yes, you heard right - girls only though!) make sure it's not going to rain that day.

10.9.07

Socks are IN!!

If you haven't noticed the fashion mags recently socks are IN (and brightly coloured tights too) and everywhere! Not that they were ever OUT from our point of view but they have been 'blessed' with the fashion wand so if you were afraid to stick your leg out before, it's OK to wear them now.

Chunky socks with shoes & open sandals - you name it. And if you don't believe us socks even feature in ads from Miu Miu to Balenciaga (love those Balenciaga lego shoes).....

8.9.07

PAUL DAVIES........blog star DJ+


CONSULTANT, DJ, JOURNALIST, LONDON
"it's all in the details"
PAUL'S STYLE
I have never seen someone match their socks so perfectly to their shoes. The emerald green panel that runs down the middle of the sock is the exact shade of the green band on his K-Swiss trainers. Paul hadn't worn these Commes des Garcons socks for ages because he didn't want to spoil them. Even he admits that's a bit sad. But it deserves another picture.

When Paul's not flying around interviewing someone 'big' (he'd just got back from Australia where he was talking to Marc Newson about the new 1st Class lounge designed for Qantas) he's spinning tunes in Ibiza or working with Dover Street Market and Purple PR.
DREAM SOCKS
“OK, this is highly unethical –but a pair of fine gauge socks made out of Shahtoosh would have to be the ne ultra plus for sock perverts." Anyway, it's officially declared illegal (Wiki it) so this is pure fantasy......Hmmm.

13.5.07

Trainer blight

I know I went on before about the trench foot ballet slipper trend in London, but now that spring is almost here I have to ask:
Why do people wear trainers without socks?
a. your feet sweat,
b. your feet smell and
c. your shoes smell
not in any specific order.
Running shoes, trainers, sneakers, whatever you want to call them it's all the same.
Nuf said.

Ankle socks galore!


A lot of girls are wearing ankle socks this summer, which is good news!
All it takes is a couple of good weather days in London for people to start coming out with their fashion looks. Snapped this girl on Portobello road wearing striped leggings with checked sneakers and black ankle socks. Simple but nice!

We'll be on the lookout for more nice sock pics once the weather gets better......

5.4.07

JASON PARLETT..............Aussie style!

DIRECTOR, ELEPHANT PR, SYDNEY
"everyone can feel beautiful in socks"
JASON'S STYLE
Jason was caught out on a recent trip to London wearing white sport socks. Although he reassured me that this was due to his feet being so cold and he normally wears "much classier ones". Well, we believe him, as white sport socks aren't normally part of the look when you work in fashion PR. In fact, Jason's wardrobe for his European trip was all black, blue & grey. Now that's more like it! Even so, his white socks and Converse trainers work just fine.
DREAM SOCKS
"French navy with tiny silver constellation stars and a silver toe & heel...I'm obsessed with stars. I actually bought a pair of socks from H&M with black and cream stars and wore them in Paris to a cafe called 'Etoile'. Nobody noticed."

30.3.07

CHRISTIAN DIENG.............Euro style!

INTERNATIONAL SALES DIRECTOR LAMBERT HOWARTH, LONDON
"knee socks are the best"
CHRISTIAN'S STYLE
Christian knows a thing or two about socks as he was very recently Commercial Director for Falke UK. Not surprisingly, his look is coordinated from head to toe with Falke burgundy cashmere socks matching the windowpane check in his grey Burberry jacket and setting off brand new red leather Adidas sneakers perfectly. Now with his new job, people will be checking out his shoes instead of his socks.
DREAM SOCKS
"My dream socks would be made from Vicuna. It would be the most expensive sock in the world. Technically the fibre is too short to make socks, but at $800 a pair they would be amazing."